At least we’re open about it: home-buying is no longer a simple matter of a buyer making an offer on a listed property. Low inventory and high demand have transformed the housing market into an auction and these sharps are hoping to make bank. A pinch of Zillow and Redfin, a soupçon of eBay…
Doorsey, an online real estate platform founded by a group of Spokane entrepreneurs, launched this week and secured $4.1 million in a seed funding round.
Founded by Jordan Allen, Nick McLain and Matt Melville, Doorsey is an online bidding platform they say takes the guesswork out of buying a home by providing real estate agents with real-time home prices and upfront sales terms and disclosures.
“Today’s home-buying offer process is rife with frustrations for all parties,” Allen said in a statement. “Buyers and their agents want to know whether their offer can win. Sellers and their agents want to know they’re getting the best offers. And agents want to close more deals in less time.
“Doorsey solves this by allowing sellers to define upfront what it takes to win, so that buyers can compete on a level playing field and sellers can find the right buyers.”
Translation: prices go up in a sellers market and we are selling a service to sellers, not buyers. Anyone who doesn’t sell through us might not get the best price — so long as our slice doesn’t have them making less, we’re golden. Selberg’s Law in operation…”anyone who says they are trying to reduce the friction in some transaction is actually trying to become the friction.”